Caption Solutions, Kansas-based Company, released a statement of apology to Zooey Deschanel for accidentally displaying her name as the Boston bombing suspect during Fox network affiliate KDFW’s coverage of Boston Marathon bombing manhunt. According to the report, the captioning service agency said they “deeply regret” the mistake and the company president Kala J. Patterson added in the statement issued Tuesday that they “sincerely apologize for this error.”
Apparently, the caption appeared on the Texas news broadcast was “Marathon bombing, he is 19-year-old Zooey Deschanel.” The gender and the age may have been right considering it was referring to Dzhokhar A. Tsarnaev, who was arrested Friday night after being found in a boat behind a home in Watertown, Massachusetts.
When she found out about the issue Deschanel took to Twitter to retweet Joel McHale’s tweets about the “epic caption FAIL.” Wrongful captions happen all the time in the world of broadcasting but this one is obviously pretty significant. Clearly there was some kind of mix up here but if I were to take a guess someone may have lost their job here.